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What's in the name?

The name drives the mission to help people feel empowered in their food choices.

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Definition: Noble- having or showing fine personal qualities or high moral principles and ideals.

We strive to have high morals with every encounter we get to have in guiding and educating people. We know the topic of food can be a touchy subject and we aim for each interaction with you, the client, to walk away with more of an understanding of how food can benefit AND fuel your body.

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Honey is a beautiful, sweet carbohydrate, that contains digestive enzymes (help break food down). This makes honey a great option to help support everyone's gut health along with an awesome option for carbohydrates for athletes to use during their training. 

Then when we take a step back and look at how honey is produced- it is made by a community (of bees) that work day in and day out to produce a masterpiece. We believe here that we are capable of more in a community, just like the bees are when they are in sync with one another. 

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You will hear us say "be honey". This serves as a reminder to us and to our clients to keep building a community through hard work, encouragement, and striving for more.

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My Story

Triathlon. This idea someone had to string together a swim, a bike, and a run.

Then you elevate it to an Ironman- 140.6 miles total, split up as 2.4 mile swim, a 112 mile bike, a 26.2 mile run.

I grew up around it. It's just what my family did. I never thought much of the effort put into training to get to race day, so thinking about food and what one ate when training was far from in my scope of consideration. I just thought everyone could do an Ironman if they set a little time aside and they wanted to. And I was for certain that everyone would feel great about their achievement crossing that finish line.

That was until I was training for a full distance Ironman, finding myself always exhausted, sore, and questioning my abilities to complete the next training session. Having a thought food might improve my situation, I started searching for answers on how to eat (or fuel my own body), but came up empty.  I kept training, I crossed that finish line, declared an Ironman, but not satisfied like I I thought I would be. In the days to come, I felt pretty sluggish, empty, confused, and still didn't like what I saw in pictures or the mirror. (I was actually very picky about the pictures I shared because I didn't like how I looked in 90% of them.) This was contradictory to EVERYTHING I had anticipated to feel.

I experienced this same feeling of emptiness, masked by a smile and words of strength just 4 months later as I crossed a marathon finish line at 5 hours, 18 minutes, 7 seconds.

What was wrong with me?! I completed an Ironman AND a marathon in the same year! I should have been on top of the world!

The truth is, I knew I hadn't even come close to my potential. I wanted to train harder. I wanted to get faster. I wanted to look strong & be thrilled to share my race day photos!

I held onto the thought that understanding food could open possibilities that were only daydreams currently. This is when I knew I had to find answers if I were to race again.

As I took a step back to train for a 70.3, I started to discover what food could really do for my body and mind. Understanding what my body needed and when, I found myself full of energy, excitement, very few days with lingering soreness, and stronger each training session.

With continued focus on my nutrition in and out of training, along with the willingness to push in training, I am STILL able to show up with energy and minimal soreness. This has allowed me to move from a back of the packer to a 5:47:19 70.3 triathlete, a 1:42:17 half marathon runner, an aspiring Boston qualifying marathoner, and finally being happy with what I see in the mirror and pictures!

Through my own journey, I have discovered the power that food has. It is knowledge that should not be kept a secret. No matter what your own goals are (losing weight, gaining muscle, improving performance, or understanding you body's needs more), the body is a powerhouse when given what it needs to thrive.

This is where my passion for food comes from. I have experienced the lows. I have tried to out work a poor diet. I have felt what it's like to lack self confidence. I have been confused about what foods are "good for me" & "bad for me". Then I chose to learn and apply. NOW I know what it is like to appreciate my body, push my training day in and day out, and still have the energy to show up for friends, family, and work. I know WHAT IS POSSIBLE.

If you are ready to understand your own needs, it would be an absolute privilege to come along side of you, where you are today in your own journey.

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